Salesforce Marketing-Cloud-Consultant Test Dumps

A school corporation uses one contact per parent/child combination, updating the email address based on who they are sending to. However, they would tike to pull data on which email addresses receive which emails.
What functionality could be used to accomplish this?

A customer has been having problems with SMS responses getting the default keyword
response rather than the appropriate next keyword response.
What are two potential reasons for this unexpected response?
Choose 2 answers

A customer has a business requirement to exclude email addresses of certain contacts In
their loyalty program from the sends with several sender profiles. These contacts are
dynamically Identified with the help of the SQL query on a daily basis.
What solution should be recommended to automate exclusion of the Identified email
addresses from all future sends that use specific sender profiles'

A customer wants to use Sales Cloud as a system of record for email messages sent from
Marketing Cloud; however, the customer only sends from custom objects and cannot use
the Contact ID or Lead ID as the Contact Key in Marketing Cloud.
What is the implication of this data model when using Marketing Cloud Connect?

A customer wants to import the previous 10 years of customer purchase data in their
Marketing Cloud account. Through discovery, it is determined there are over 200 million
records they plan to upload via the REST API, and this volume will continue to grow as the
current purchase data is added.
Which two questions should be asked for further discovery?
Choose 2 answers

A customer wants to integrate a new dataset with pre-existing contacts. This data will be
updated via separate data feeds from the main contact information.
What data model configuration should be recommended'

A customer has curated a list of known email addresses belonging to competitors. They want to ensure none of these competitors receive their emails.
What should a consultant recommend'

Analyst of The Northern Trail Outfitters (NTO) marketing team needs to pull email metrics
for an upcoming quarterly company meeting. These metrics need to be reported per email
campaign for each of NTO's Business Units:
* Number of Sends
* Delivery Rate
* Overall Bounce Rate
* Block Bounce Rate
* Open Rate
* Click Rate* Complaint Rate
* Unsubscribe Rate
Which email report should NTO's Marketing Analyst pull from Marketing Cloud to get this
information?

ABC Company wants to automate the sending of shipping notices and a customer survey.
• Shipping notices will be sent once a day.
• The shipping file will be placed on the FTP some time after 4:00 p.m.
• The shipping data will be sorted in the Shipping Notice data extension.
• A field in the data extension will contain the shipping date• The survey needs to be sent at 9:00 a.m., exactly 10 days after the customer's order
ships.
Which workflow would most effectively enable ABC Company to do this?

A customer wants to limit the number of emails a subscriber receives to a maximum of one
email every 14 days. After the 14-day period, the subscriber is eligible to receive the next
message.
What should a consultant recommend to meet this criteria?