Marketing-Cloud-Account-Engagement-Consultant Practice Test

Marketing Cloud Account Engagement's Permission Based Marketing Policy helps ensure your emails don't get flagged as spam. CAN-SPAM provisions include

A. Don't use false or misleading header information

B. Don't use deceptive subject lines

C. Identify the message as an ad

D. Tell recipients where you're located

E. Tell recipients how to opt out of receiving future email from you

F. Honor opt-out requests promptly

G. Monitor what others are doing on your behalf

Select available Webinar Connectors

A. Webex

B. WebinarJam

C. ReadyTalk

D. GoToWebinar

E. Demio

F. ClickMeeting

LenoxSoft sends a list email to the "2019 Tradeshow" list, and does not use a suppression list. The next day, an account manager wants to know why his prospect did not receive the email even though they were a member of the list. What could have prevented this prospect from receiving the list email?

A. The prospect already received the email already received another Marketing Cloud Account Engagement email within the past business day, based on the account's business hours.

B. The Dedicated IP address was not warmed up appropriately before the email was scheduled.

C. The prospect was no longer a member of the "2019 Tradeshow" list used for the email send.

D. A second prospect with the same email address received the email under "allow multiple prospects with the same email address.'

"LenoxSoft is migrating prospect records from an external system into Marketing Cloud Account Engagement. In this external system, each prospect has 50 custom fields. They are trying to decide which fields to recreate in Marketing Cloud Account Engagement before importing in the records. What are two ways they should decide which fields to recreate in Marketing Cloud Account Engagement? Choose 2 answers

A. Filter existing prospect records to see which custom fields have the most data.

B. Review existing forms and landing pages to understand what data needs to be collected.

C. Ask their accounting team to review and select the five most helpful fields.

D. Pull a report of the data they intend to use for segmentation purposes.

Which three Marketing Cloud Account Engagement asset types allow for embedded advanced dynamic content? Choose 3 answers

A. Landing Pages

B. Social Posts

C. Layout Templates

D. List Emails

E. Content Files