Marketing-Cloud-Account-Engagement-Consultant Practice Test

How long can it take for Custom Object in Marketing Cloud Account Engagement to sync with Salesforce

A. 10 minutes

B. 2 minutes, because that's the frequency of Marketing Cloud Account Engagement looking for changes in Salesforce

C. 1 hour

D. 4 hours

What factors are involved in determining email deliverability?

A. Sender Policy Framework (SPF)

B. Domain Keys

C. Sender ID

D. Whitelist

E. CAN-SPAM

LenoxSoft has published a new white paper. When prospects submit a "Request a Download" form, they should receive this white paper in an email. All prospects who receive the email and view the white paper should receive an additional +10 points added to their score. Which sequence of events would meet their goal?

A. Upload the white paper as a new File > Create a Custom Redirect to the white paper file > Create a new Email Template that contains the Custom Redirect link > Create a new Form with the Completion actions "Send autoresponder email" AND "Adjust score :: +10"

B. Upload the white paper as a new File > Create a Custom Redirect to the white paper file > Create a new Email Template with the Completion Action "On click :: Adjust score :: +10" that contains the Custom Redirect link > Create a new Form with the Completion Actions "Send autoresponder email"

C. Upload the white paper as a new File > Create a Custom Redirect to the white paper file with the Completion Action "Adjust score :: +10" > Create a new Email Template that contains the Custom Redirect link > Create a new Form with the Completion Actions "Send autoresponder email"

D. Upload the white paper as a new File > Create a new Form > On Step 4 of the Form Wizard, check the box to "Redirect the prospect instead of showing the form's Thank You Content" and specify the white paper file link > Add Completion Actions "Send autoresponder email" AND "Adjust score :: +10" to the Form

When you go to View HTML code section at selected Form record you can only see the iframe tag

A. True

B. False

The LenoxSoft marketing manager wants to report to the CEO each month the number of new leads generated and what types of assets are generating those new leads. Identify the Marketing Cloud Account Engagement reports and associated KPIs that would provide these metrics. Choose 2 answers:

A. Form Report: Impressions

B. Lifecycle Report: New Prospects Created

C. Form Report: Conversions

D. Form Report: Submissions