Universal Containers has been using Service Cloud and recently decided to implement Marketing Cloud. There are many data quality issues in Service Cloud like duplicates and incomplete email addresses. They want to use Marketing Cloud to send personalized communications.
Which two recommendations should a Solution Architect make when suggesting a migration strategy from an existing Service Cloud implementation to a new Marketing Cloud one?
Choose 2 answers
A. Fix the data quality issues in Service Cloud before migrating to Marketing Cloud.
B. Use Customer Data Platform (CDP) to synchronize data between Service Cloud and Marketing Cloud.
C. Map Contact, Lead, and Account objects within Marketing Cloud to enable personalization.
D. Build a custom connector between Service Cloud and Marketing Cloud that will remove the duplicates.
A company is implementing a multi-locale solution that includes B2C Commerce, Service Cloud, and Marketing Cloud. Order confirmation emails are triggered from either B2C Commerce or Service Cloud and sent from Marketing Cloud.
What are two possible reasons why the shipping method name and description can be missing when these emails are triggered for languages other than US English, while other translated content appears correctly?
Choose 2 answers
A. The name and description for the shipping method are not set up correctly in B2C Commerce or Service Cloud for the requested locale.
B. The subscriber in Marketing Cloud does not have a preferred locale set.
C. The locale is not set correctly in the body of the email template.
D. The ShippingMethods data extension is missing the label and description field for the corresponding locale.
Northern Trail Outfitters (NTO) hosts a customer care portal using Service Cloud. The portal uses Marketing Cloud for customer interaction for a number of use cases, including customer sign-up and updates on togged cases. NTO has decided that the connectors provided by Salesforce are not flexible enough for their needs, so they would like to explore a programmatic approach for doing so.
Which two considerations should a Solution Architect point out to NTO as it moves forward to integrate the Service Cloud portal with Marketing Cloud for customer interaction?
Choose 2 answers
A. NTO can use Marketing Cloud REST API for integrating with Service Cloud.
B. The Marketing REST API calls are asynchronous, with timeout values of 120 for non- tracking operations and 300 seconds for tracking and data retrieve operations.
C. The Marketing REST API uses XML request and response bodies and resource endpoints to support multi-channel use.
D. NTO can use Marketing Cloud SOAP API for integrating with Service Cloud.
A company has 2,000 customers and currently services them using a call center and spreadsheets. Because of the lack of systems there is no ability to track howsuccessful agents are. In addition, their ordering system cannot be easily accessed by service agents costing valuable time and hurting customer satisfaction.
What are two reasons a connected B2C Solution can add value to the company? Choose 2 answers
A. Provides a better interface for agents using Service Cloud and B2C Commerce with Heroku
B. Allows agents to more easily access customer data to better support customers when they call in
C. Allows agents to use SSO to log into B2C Commerce and Service Cloud using the same credentials
D. Increases spend ROI as fewer service agents will be needed, which can allow for more sales agents
A financial company uses an external system for pricing and quotation.
What is the recommended approach to use the pricing and discount rulesin the external system within Salesforce during the loan application process?
A. Rebuild the logic used in the external system using Apex.
B. Use the API callout component in Process Builder to retrieve the latest information from the external system during the loan application process.
C. Use an external object to store pricing and discount information.
D. Use the Apex callout to retrieve the latest information from the external system during the loan application process.
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