Pardot-Specialist Practice Test

A Pardot administrator wants to use progressive profiling to collect information on a prospect over time. What It the recommended Pardot asset to use?

A. Pardot landing page without a form

B. Pardot form

C. Pardot form handler

D. Third party form

A prospect with a Pardot score over 100 can view and opt out of a list on the Pardot Email Preference Center. The following month, the prospect's score falls below 100, so they are removed from the list and can no longer view that list on the Email Preference Center. Which two characteristics must be true of that list? Choose 2 answers

A. It is a Static List

B. It is a Dynamic List

C. It is a CRM Visible List

D. It is a Public List

Which two events allow for a prospect’s Pardot campaign to be set? (Choose two answers.)

A. When new prospects are imported into Pardot via a .csv file.

B. When the Google Analytics connector is enabled within Pardot, which will associate prospects with third-party campaigns.

C. When prospects are added to a static list.

D. When a profile is associated with the prospects.

Your client is looking for a way to increase the quality of leads that are being passed from marketing to sales. What advice do you offer?

A. Only pass on leads that are very active on your site no matter the company profile.

B. Implement a blended lead scoring and grading system.

C. Automatically assign all leads to sales reps in a round-robin system.

D. Add more landing pages and forms to your site to increase the number of conversion opportunities.

When an opportunity is created in Pardot from the sync with Salesforce, what campaign is set on the opportunity?

A. The last campaign of the last contact associated with the opportunity

B. The first campaign of the first contact associated with the opportunity

C. The first campaign of the last contact associated with the opportunity

D. The last campaign of the first contact associated to the opportunity.