Marketing-Cloud-Personalization Practice Test

What three things does a developer code in web template?

A. Campaign qualification rules

B. HTML and CSS for controlling appearance

C. Client side instructions for rendering

D. Set the control group percentage

E. Defining what can be configured in a campaign

Which global templates do you select and customize to provide trending blog recommendations on the homepage?

A. Einstein content recommendation

B. Banner with CTA

C. Infobar with CTA

D. Einstein product recommendation

ETL feeds must follow explicit specifications and require which type of file format?

A. Binary

B. CSVJSON

C. Text

What would a marketer include in a Recipe if they want the visitor's affinity score to be taken into account when showing recommendations?

A. Exclusion

B. Ingredient

C. Variation

D. Booster

What are Marketing Cloud Personalization's machine learning powered algorithms called?

A. Data Science Workbench

B. Machine Learning Tools

C. Einstein DecisionsEinstein Recipes