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Marketing-Cloud-Developer Practice Test


Page 7 out of 40 Pages

A developer receives a request for tracking data for alt sends associated with a specific JoblD. The developer needs to see Sends, Opens, Clicks, and Bounces. Which two activities could the developer use? Choose 2 answers


A. Tracking Extract Activity


B. Server-Side JavaScript Activity


C. Campaign Data Extract


D. SQL Query Activity





A.
  Tracking Extract Activity

D.
  SQL Query Activity

Explanation:

To retrieve tracking data for all sends associated with a specific JobID, including Sends, Opens, Clicks, and Bounces, the developer can use the following activities:

Tracking Extract Activity (A) - This activity extracts tracking data such as sends, opens, clicks, and bounces into a file, which can then be used for reporting or further processing.

SQL Query Activity (D) - This activity can query the data views to gather tracking data directly from the Salesforce Marketing Cloud databases. The developer can write SQL queries to select specific tracking information based on the JobID.

References:

Salesforce Marketing Cloud Tracking Extract Activity

Salesforce Marketing Cloud Data Views

Northern Trail Outfitters wants to trigger follow upmessages after a subscriber opens an email. What process would they use to get real-time engagement data?


A. Query Activity


B. Client-Side JavaScript


C. WSproxy Service


D. Event Notification Service





D.
  Event Notification Service

Explanation:

The Event Notification Service (ENS) in Salesforce Marketing Cloud provides real-time event notifications, such as email opens and clicks. Using ENS, Northern Trail Outfitters can trigger follow-up messages based on real-time engagement data.

[: Salesforce Event Notification Service, , ]

A developer receives Error Code 5 when performing a SOAP API call. The error states: "Cannot Perform 'Post' on objects of type 'SentEvent'". What could be the issue?


A. SOAP does not support POST; useREST


B. The authentication token has expired.


C. It may be a temporary network issue.


D. 'SentEvent' is not able to be updated using SOAP.





A.
  SOAP does not support POST; useREST


A developer is making an API REST call to trigger an email send. An accesstoken is used to authenticate the call. How long are Marketing Cloud v1 access tokens valid?


A. Access tokens expire after 24 hours.


B. REST calls do not require an access token.


C. Each API call requires a new access token.


D. Access tokens expire after one hour.





D.
  Access tokens expire after one hour.

Explanation:

In Salesforce Marketing Cloud, access tokens are valid for one hour (D). After one hour, a new access token must be obtained to continue making API calls. This ensures security and helps manage the lifespan of tokens effectively.

References:

Salesforce Marketing Cloud API Authentication

Salesforce Marketing Cloud REST API Overview

A developer is using the REST Authorization Service to obtain an OAuth access token. Which method should be used to include the access token in the API requests


A. Include the header x-access-token: your_access_token


B. Include as a query parameter access_token=Y0UR_ACCESS_TOKEN


C. Include the header Authorization: Basic your_access_token


D. Include the header Authorization: Bearer YOUR ACCESS TOKEN





D.
  Include the header Authorization: Bearer YOUR ACCESS TOKEN

Explanation:

When using the REST Authorization Service to obtain an OAuth access token, the standard method to include this token in subsequent API requests is by adding it to the Authorization header with the Bearer scheme.

Correct Method: Authorization: Bearer YOUR_ACCESS_TOKEN

This format is a standard practice for OAuth 2.0 token usage.

[: Salesforce Authentication and Access Tokens, , ]


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