Interaction-Studio-Accredited-Professional Practice Test

What are the three primary areas of data stored in IS which represent a company's key business informative?

A. User behaviour

B. Employee performance

C. Shadow catalog information

D. Statstical tracking of KPI's

E. Operational information

What can you learn from segment compare on the segment detail tab?

A. To understand view time purchases attributes revenue by category

B. To compare users, engagement activity and other actions across segments displayed

C. To view individual users that are part of the segment

D. To understand what campaign use the segment for targeting

What are three features of the WebSDK when deployed on a website?

A. Configure filters and goals

B. Rendering campaign for personalisation

C. Identity and cookie management

D. Sitemapping for data collection

E. Loading data from ETL feeds

What is the interaction studio terminology for the collection of products and content as well asrelated categories, and tags -such as brand, gender, style, keyword and author?

A. Dimensions

B. Catalog

C. Channel

D. Directory

Which data feed integrates external system data into a user’s profile levargaing identity attributes?

A. Identity feed

B. Catalog Feed

C. Interaction feed

D. User Feed