Customer-Data-Platform Practice Test

Which 2 characteristics describe the CIM (Cloud Information Model)?

A. Product sold by salesforce

B. Conceptual model

C. Statistical model

D. Canonical model

Consolidation Rate

A. 1 - (Total Unified Profiles/ DSO profile)

B. 1 - (Total Unified Profiles/ DMO profile)

C. 1 - (Total Unified Profiles/ Data Stream profile)

What is a key driver of value for Salesforce CDP?

A. The ability to enable integrations via api’sbetween different systems within an organization

B. The ability to sell customer data

C. The ability to merge customer information from various systems to create a single view of the customer

D. The ability to enable seamless customer transactions

Which two dependences can prevent a Data Streamfor being deleted?

A. A data stream attribute is used inSegmentation

B. A data stream attribute is used in Calculated Insight

C. A data stream attribute is mapped to a Data Model object

D. A data stream attribute is used in Activation

What is the relationship between Individual and Contact Point Objects?

A. 1:1

B. 1: Many

C. Many: Many

D. None of the above